Zoho Social Professional

Zoho Social Professional — comprehensive social media management for businesses that need scheduled publishing, engagement tracking, and CRM-connected analytics.

Plan details: Multiple social channels, scheduled and queued publishing, content calendar with drag-and-drop, engagement monitoring (mentions, comments, DMs), performance analytics, CRM integration, and team collaboration features.

Why Professional: The combination of scheduled publishing + engagement monitoring + CRM integration makes this more than a posting tool. When a prospect engages with your social content, their activity is linked to their CRM record — giving your sales team context before they reach out.

Best for: Growing brands with 1-3 people managing social media who need to move beyond manual posting. Professional gives you the structure (calendar, scheduling, analytics) to run social media like a proper marketing channel.